Affiliates, It’s Time to Saddle Up for the Biggest Event in African Horse Racing

The countdown is on! The 129th edition of the Hollywoodbets Durban July gallops into action on Saturday, 5 July 2025 and you don’t want to miss this golden opportunity to drive engagement, excitement and earnings with your audience.

This isn’t just a horse race. It’s Africa’s Greatest Horse Racing and Social Event and the pinnacle of South African sport, fashion, culture and entertainment. Here’s what you need to know to harness the hype and make this your highest-converting event of the year.

What Is the Hollywoodbets Durban July All About?

Held annually at the historic Hollywoodbets Greyville Racecourse in Durban since 1897, the Durban July has evolved into a national spectacle combining elite horse racing, celebrity fashion, Mzansi culture and non-stop entertainment.

This year, the theme is “Marvels of Mzansi”, a vibrant celebration of South Africa’s rich heritage, diversity and global sporting achievements. Expect bold outfits, energetic performances and unforgettable moments that capture the heart of the nation.

Why It Matters – The Scale & Prestige

Over 50,000 spectators on-site at the Hollywoodbets Greyville Racecourse

Millions watching and betting across the country and online

The most-watched single horse race in Africa

Top-tier horses, jockeys and trainers vying for glory

Unmatched entertainment value with fashion shows, live music from SA’s biggest stars and celebrity guests

For your audience, this is the one race they simply can’t miss. For you as an affiliate, it’s the best time to promote, engage and convert.

Betting Buzz & Early Contenders

The action has already started with ante-post betting markets LIVE. Big names like:

ORIENTAL CHARM – 2024’s reigning champion

EIGHT ON EIGHTEEN – WSB Cape Town Met hero &

Justin Snaith’s star three-year-old – turning heads in the racing world

These frontrunners are already causing a stir. Now is the perfect time to educate your audience, encourage early bets and build up race-day momentum.

Hollywoodbets Durban July

Promotions to Boost Conversions – Season of Champions

From 8 June to 5 July, Hollywoodbets is bringing the heat with the Season of Champions promo, where your players can win their share of R1 MILLION in Cash, Betting Vouchers or a brand-new 2025 Omoda C7!

How to Enter:

Online: Place a bet of R50 or more on any race at the Hollywoodbets Durban July.

In-Branch: Bet R50 or more on any race at the Hollywoodbets Durban July, then dial 120465593TicketNumber# to enter

Competition Period: 8 June – 5 July 2025

Bet now and celebrate the spirit of Mzansi in style! Ts & Cs apply.

This is the kind of high-impact promo that drives clicks, sign-ups and retention. Don’t sleep on it.

 

Fashion, Fame & Flair – More Than Just a Race

The Hollywoodbets Durban July is a full sensory experience.

A-list celebrities, influencers and fashion icons

Red carpet moments and themed outfits

World-class hospitality lounges and luxury experiences

Live performances, gourmet food and electric vibes

Whether your audience is there for the racing, the style or the social scene, the HDJ has it all.

 

Affiliate Tips – Drive Traffic, Drive Action

Here’s how to maximize your campaign:

Create content early – leverage horse profiles, form guides and betting tips

Use the theme – promote fashion competitions, “Marvels of Mzansi” looks and cultural angles

Push early betting – get users involved before race day

Highlight promos – focus on the Season of Champions rewards

Utilise countdowns and reminders, keep your audience hyped and engaged

 

Key Info & FAQs

Date: Saturday, 5 July 2025

Venue: Hollywoodbets Greyville Racecourse, Durban

 

Tickets:

General Admission: R230 via TicketPro or hollywoodbetsdurbanjuly.co.za

VIP Packages: From R490 to R8,000 via durbanjuly.co.za

Parking: R170 per vehicle

 

Let’s Make This Your Biggest July Yet

The Hollywoodbets Durban July 2025 is the moment for your players to place their bets, feel the thrill, and be part of something legendary.For affiliates, it’s a massive revenue-driving opportunity that comes just once a year.

Tap into the legacy.

Celebrate the Marvels of Mzansi.

Drive engagement, bets and conversions.

Get your players in the saddle The 2025 Hollywoodbets Durban July is here!

Jadine Veeran

Jadine Veeran

Affiliate Marketing Coordinator

Bringing strategic affiliate marketing expertise backed by real-world digital marketing experience. Skilled in Digital Asset Management, content creation and social media strategy. A versatile storyteller with talents in copywriting, blogging, radio presenting and scriptwriting ready to turn ideas into powerful, engaging content that connects.